_Communication & Graphic Design, 2021

 

Branding, Renaming and Advertising Campaign for “Le Planning Familial”, a French association providing activist, educational and counselling services on the topic of sexuality. Le Planning Familial services were always targeted to all individuals, but the association realized that many people had a hetero-centric image of it. To counter that and because sexuality is still plagued with many taboos, the association changed its name to “Le Planning” with the objective to let anyone feel free to define what family and sexuality mean to them. 

​

_direction artistique, photographie, tournage, concept vidéo, montage, prise de vue.

Projet réalisé avec Cécile Gallo, Mathilde Guévin et Johanna Labbé.